Superblue is a groundbreaking new enterprise dedicated to supporting artists in realizing their most ambitious visions and engaging audiences with experiential art. Superblue artists catalyze engagement with the most pressing issues of our time and provoke new and transformative ways of understanding ourselves and our relationship to the world.
Superblue works with artists who are among the pioneers and leading practitioners of experiential art and who reflect a wide range of artistic practices and experiences. They include Mary Corse, Es Devlin, DRIFT, Simon Heijdens, Jeppe Hein, Koo Jeong A, JR, Jakob Kudsk Steensen, Rafael Lozano-Hemmer, Kohei Nawa, Carsten Nicolai, Risa Puno, Random International, Michal Rovner, Studio INI, Studio Swine, teamLab, James Turrell, and Leo Villareal.
Through its experiential art centers, which are specifically designed for presenting large-scale, immersive art installations, Superblue provides artists with expanded opportunities to transport audiences to the new worlds they create. Superblue additionally acts as an advocate and agent for experiential artists by fostering opportunities for them to expand the reach of their work through collaborations with museums, collectors, visual and performing arts festivals, architects, municipalities, and place-makers. Superblue provides these partners with unparalleled expertise and support for the production, installation, and presentation of large-scale experiential works, through collaborative presentations, public and private commissions, and acquisitions.
Superblue was co-founded by Marc Glimcher, President and CEO of Pace Gallery, and Mollie Dent-Brocklehurst, former president of Pace London, who serves as its Chief Creative Officer. Christy MacLear serves as Chief Executive Officer. Emerson Collective, a social change organization established and led by Laurene Powell-Jobs, is founding partner of Superblue. The leadership team collectively provides Superblue with incomparable expertise in art, technology, business, and social impact.
In the coming years, Superblue will open new experiential centers across the US and internationally and is developing augmented and virtual reality platforms for artists who are exploring our rapidly evolving relationship with the digital realm.